SGCA Creates Four New Sub-Categories in “Best Government Communication Systems – Arab World” Award

  • The new awards, encompassing the United Arab Emirates and the Arab world, target best practices, training and education, and initiatives for older people and people with disabilities
  • Registrations are open on www.igcc.ae until July 14

Sharjah: The International Government Communication Center (IGCC), an initiative of the Sharjah Government Media Office (SGMB), has called on governmental, semi-governmental and non-governmental organizations in the UAE and the Arab region to submit their Entries for the four new sub-categories have been submitted for the “Best Government Communication Systems – Arab World” award in the upcoming 9th edition of the Sharjah Government Communication Award (SGCA).

The awards aim to honor and support public and private entities and their initiatives that successfully enhance effective communication with their target audiences.

Four new subcategories

Nominations in the four new subcategories of the “Best Government Communication Systems – Arab World” award can be made via direct submissions until July 14.

The first prize in the “Practices” sub-category will be awarded to an entity that has created a positive impact through the implementation of best practices and has adopted effective communication tools to improve the image of the organization at the levels national, regional and global. .

The evaluation criteria for this award category are based on the methodology used, including the formulation of objectives and an overall vision within a strategic framework consistent with the objectives of the organization. It also assesses the use of technology and media to serve the goals of the initiative and create a mechanism for implementing the idea that effectively meets the needs of society.

Training and education

The award under the second sub-category, “Training and teaching activities or academic programs in support of government communication objectives”, is awarded to an organization that has participated in training, teaching or teaching to improve the skills of its employees in government communication and to strengthen effective communication with the public, the media and digital platforms.

The award evaluation criteria are based on annual training, education or study plans that support the organization’s government communication needs and develop employee skills. The judging panel will also assess how various tools were used to increase employee awareness and proficiency, particularly in digital skills, in addition to assessing the extent of senior management support.

Elderly and people with disabilities

The awards in the third and fourth sub-categories – “One System for People with Disabilities” and “One System for Older People” – will reward entities presenting original ideas, initiatives and services adhering to effective government communication strategies aimed at to help the elderly. and people with disabilities to communicate effectively and easily, whether as employees or as customers.

The jurors will select the winners of the two sub-categories based on the organization’s strategies and the use of innovative approaches to stimulate constructive communication with seniors and people with disabilities. Applicants will also be assessed on the effective use of modern technology to enhance positive change and positively impact seniors, employees and customers with disabilities.

Submission Guidelines

Applications for the 9th edition of the SGCA must be submitted online via www.igcc.ae and must include a video – no longer than 5 minutes – which presents the initiative, and a Word document with the name and logo of the SGCA. entity, name and brief of the initiative, date of submission, table of contents and a foreword. The document must also include details on strategies, objectives and results, in accordance with the submission criteria for each award category and must not exceed 1,000 words.

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