Aspirasi Microfinance and Microinsurance Platform to Offer Transparent Fully Digital Financing Options to Online Consumers


Aspirasi, an online micro-finance and microinsurance platform operating under Digital axiata, provides a more convenient and fully digital financing option to consumers online through Aspirasi CashNow.

Now available via digital commerce Platform Lazada Malaysia, Aspirasi CashNow is currently open for applications for all Malaysian-based residents aged 18-65 (who have an active Lazada wallet account).

Aspirasi CashNow is an Islamic or Sharia Compliant solution. Funding amounts start from RM500 (around $ 120) and up to RM 2,500 (around $ 600).

Consumers or online shoppers can apply through Lazada’s official website or app. The process would only take a few minutes.

Aspirasi said that qualified applicants will get their funds credited to their Lazada wallet within 2 days. They will also benefit from Aspirasi CashNow Protect, which is a free microinsurance coverage plan that offers accidental death, permanent disability, and online bill protection benefits (but certain conditions may apply). .

Lazada Malaysia initially partnered with Aspirasi in 2019 to provide financial assistance to SME traders through the digital commerce platform.

Sheyantha abeykoon, executive director of Aspirasi, have noticed :

This is not the first time that Aspirasi and Lazada have teamed up to boost the growth of Malaysia’s digital economy. We have been providing digital financial support to microenterprises and SME traders on the Lazada platform since the fourth quarter of 2019. The introduction of Aspirasi CashNow is an extension of digital financial services to improve the connectivity infrastructure of customers of Lazada with better access to digital payments.

Sherry Tan, business manager at Lazada Malaysia, declared:

“There is a growing popularity of consumers seeking financial flexibility and convenience when shopping online – especially now. Over the years, we have continuously invested in providing quality customer experiences through ease and convenience, and we are pleased to extend our partnership with Aspirasi to provide our buyers with a variety of payment options and alternatives. flexible payment options for a seamless shopping experience. they came to expect from Lazada.


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